Copywriting
services by .txt

Your own copywriting team, fluent in
30 languages, available on demand.
Websites

web page content
landing pages
product descriptions
monthly blog articles

Content marketing

tone of voice creation
story telling
campaign concept creation
highly specialized/technical articles
information guides
whitepapers
e-books
personalized newsletters
press releases
ads copywriting
letters/emails of introduction

Social media

social media messages
social media profile content creation
social selling

Print

brochures
brand magazines
annual Reports

Edition

proofreading
copy-editing
style correcton

Personal

emails
love letters

Brand content

content strategy
tone of voice

Search

visit Optimization page

Why consider
.txt for copywriting?

1
A different breed of Project Managers

Your project won’t be handed to an intern. All our Project Managers are experienced Content Strategists, fluent in at least 3 languages. Your dedicated PM can create and manage a team of more than 40 copywriters in strategic regions of the world for your project.

2
A solid team of writers

Your content will be created by a forged team of copywriters, journalists, bloggers and editors, many of whom have worked together for more than ten years.

3
Expertise guaranteed

We will only take on your project if we have a subject expert in the required field. If we don’t have the perfect match, we will recommend a colleague. We only want the best for our clients and believe in providing this integrity at the outset.

4
We understand Content Marketing

We specialize in supporting web agencies in their cross-channel campaigns. We understand the importance of the affinity of the content to the ADN of every brand, and we place strong emphasis on research before beginning to write.

5
Six pairs of eyes on every word

Every piece of content produced by .txt is triple-checked: by the Product Manager, by a proof-reader, and finally by the PM again, before being returned for your approval.

6
We are flexible. Really.

Tell us how you want us to format and deliver your content: plain text or HTML, by email or uploaded in Drive, via API or in your CMS, in a dedicated cloud platform or published in your website, with no extra costs.

7
Free samples and unlimited modifications

Before starting, you will receive a free sample of work and we will work together until we both agree we have the right tone. After delivery, you can request unlimited modifications.

8
Urgent request? No problem!

There are no extra charges for urgent requests. 98% of our clients have been asking to deliver work “ASAP” over 10 years. We have organized all our operations based on this expectation.

Languages

America

English – United States | en_US
French – Canada | fr_CA
Portuguese – Brazil | pt_BR
Spanish – Neutral | es
Spanish – Latin America | es_419
Spanish – Argentina | es_AR
Spanish – Chile | es_CL
Spanish – Colombia | es_CO
Spanish – Costa Rica | es_CR
Spanish – Dominican R. | es_DO
Spanish – Ecuador | es_EC
Spanish – Guatemala | es_GT
Spanish – Honduras | es_HN
Spanish – Mexico | es_MX
Spanish – Nicaragua | es_NI
Spanish – Panama | es_PA
Spanish – Peru | es_PE
Spanish – United States | es_US

Europe

Bulgarian | bg
Catalan | ca
Czech | cs
Danish | da
Dutch – Belgium | nl_BE
Dutch – Netherlands | nl_NL
English – Ireland | en_IE
English – South Africa | en_ZA
English – United Kingdom | en_GB
Finnish | fi
French – France | fr_FR
French – Switzerland | fr_CH
Galician | gl_ES
German – Austria | de_AT
German – Germany | de_DE
Greek | el
Hungarian | hu
Icelandic | is
Italian | it
Norwegian | no
Polish | pl
Portuguese – Portugal | pt_PT
Romanian | ro
Slovak | sk

Asia - Middle East

Arabic | ar
Chinese – China | zh_CN
Chinese – Hong Kong | zh_HK
Chinese – Singapore | zh_SG
Chinese – Taiwan | zh_TW
Chinese – Traditional | zh_HANT
English – Australia | en_AU
Hebrew | iw
Hindi – India | hi_IN
Indonesian | id
Japanese – Japan | ja_JP
Korean | ko
Malayalam | ml
Russian | ru
Thai | th
Turkish | tr
Vietnamese | vi

Fields of
specialisation
over the years we have written content for many
different industries. What follows is a list of some
of our speciality subjects, however, if yours is not listed,
please be free to contact us.
Tourism & hospitality

Tourist destinations, cultural tourism, ethno-tourism, eco-tourism, hotels and resorts, airlines and cruises.

see case study: Everymundo

Economy & finance

Insurance, forex, investments, international commerce, property, economy, banking.

see case study: Liberty Seguros

Technical, industrial and automotive

Aeronautics, the automotive industry, industrial automation, construction, mechanics, auto parts, car industry, and telecommunications.

see case study: Liberty Seguros

Fashion, health, sport

Fashion blogging, fitness, spas, beauty treatments, health.

see case study: Digitas LBi

Web mkt

Seo/sea/smo, branding, social media.

see case study: Netbooster

Art & culture

Philosophy, psychology, literary reviews, children’s books, sociology and visual arts.

see case study: Netbooster

Pricing
  1. Our pricing model is a per-word rate, different for every language.
  2. Our copywriting rates range from EUR 0,07 to EUR 0,13 per word or more, depending on the language and the level of expertise required.
  3. All our copywriting rates include proofreading by a different person than the copywriter. This helps ensure no mistakes are overlooked.
  4. If you have a large project in mind, or work that needs completing on a regular ongoing basis, please contact us to discuss special pricing. We do offer generous discounts to regular clients.
Quality
assurance
We have created our own copywriting workflow. the
core of the process is based in the european standards
of quality in copywriting, and .txt have added some
unique features and steps to assure quality, based in
our 10 years of experience:
  1. Previous analysis of personas and competitors performed by the pm, if not provided by the client.

  2. Creation of a style sheet and requirements Sheet for each project.

  3. Use of research guides: for some projects, we hire a research specialist to find  valuable resources for our copywriters to ensure that content created for your company will be completely original and unique.

  4. Peer to peer proofreading: we put the writer and the proof-reader in direct contact with one another so that they can work together to create perfectly finished copy that will enhance the value of your brand.

Client - PM
Workflow

1.Plan &
Analysis

1
Request

The client sends a request.

2
Estimate and Timeline

The PM obtains all the details of the project and sends an Estimate and Timeline.

3
Approval

The client approves the Estimate and Timeline.

4
Style Sheet

If the client doesn’t provide a complete Copywriting Brief, the PM performs an analysis of the brand/competitors/personas and creates and sends a Style Sheet.

5
Approval

The client approves the Style Sheet.

6
Requirements Sheet

The PM collects all the specific requirements of the project (lenght, format, keywords, etc.) and creates and sends a Requirements Sheet.

7
Approval

The client approves the Requirements Sheet.

2.Samples

8
First Sample

The PM sends to the client a first sample text, written in accordance with the Style and Requirements Sheets.

9
Feedback

The client reviews the First Sample and asks for any necessary modifications.

10
Final Sample

The PM sends the Final Sample.

11
Approval

The client approves the Final Sample.

3.Copy

12
Final Copy

The PM delivers content to the client by email, API, Drive or CMS.

13
Approval

The client approves the final content or request further modifications.

PM - Team
Workflow

1.Team
Building
& Briefing

1
Team creation

The PM chooses the most suitable linguists for the project.

Copywriter
Proofreader(s)
2
Briefing

The PM communicates the Timeline, Style and Requirements Sheets to the linguists.

Copywriter
Proofreader(s)

2.Samples

3
Sample

The copywriter writes a first sample.

4
Sample_Check 1

The PM verifies the sample according with the Style and Requirements Sheets and sends it to the proofreader.

5
Sample_Proofed

The Proofreader revises sample.

6
Sample_Check 2

The PM verifies the proofed sample and approves it.

The PM sends the Final sample to the client

3.Copy

The client approves the Final sample

7
Copy

The copywriter writes the required content.

8
Copy_Check 1

The PM verifies the content according with the Style and Requirements Sheets and sends it to the proofreader.

9
Copy_Proofed

The proofreader revises the content.

10
Copy_Check 2

The PM verifies the proofed content and approves it.

The PM sends final content to the client.

Apps we
use and love
Project Management

Wrike
Smartsheet
Basecamp

CAT Tools

SD_ Trados Studio
Wordfast
MemoQ
DéJàVuX
Star Transit
MateCat

Terminology

SDL MultiTerm

Plugins

WPML plugin

Design

Adobe Creative Suite
Adobe Acrobat Pro